Course Overview
This comprehensive eight-week course explores the transformative role of AI, including machine learning (ML) and large language models (LLMs), in reshaping industries and driving innovation. You will delve into the evolution of AI, its economic impact, and strategic applications across sectors. The course covers AI-driven creativity, automation, decision-making, algorithmic management, and data-driven transformation. You will develop skills to ethically navigate challenges, foster innovation, and design AI-integrated strategies, equipping you to lead their organizations in the evolving AI landscape.
Why Enroll in this course
Earn a certificate of completion with the official seal of Miami Herber Business School.
Recieve expert instruction from Miami Herbert faculty, experts, and contributors.
Network with professionals from your industry in interactive discussion forums.
Bring the latest AI trends to life within your organization.
Master the art of addressing complex operational challenges with machine learning (ML) and large language models (LLMs).
Discover how to stay competitive in an ever-evolving market by harnessing the power of AI.
LEARNING OBJECTIVES
01
Explore the evolution and historical context of AI and learn to differentiate between various types of AI.
02
Discover key players in the AI industry and analyze global competition dynamics to recognize business opportunities and challenges.
03
Apply AI techniques to foster innovation, creativity, and enhance organizational performance in your organization.
04
Leverage predictive AI models for problem-solving, optimize outcomes, and understand the AI value chain from data to predictions.
05
Uncover dynamic strategies for algorithmic management, governance frameworks, and driving organizational transformation.
06
Navigate ethical considerations surrounding AI automation and develop strategies for responsible AI implementation.
THIS COURSE IS DESIGNED FOR:
- 01 Executives, directors, and managers who want to leverage AI to optimize operational efficiency, envision new business opportunities, and future-proof their organization.
- 02 Consultants looking to use AI to make informed decisions, personalize client solutions, and increase efficiency.
- 03 Marketing experts who want to learn about AI to enhance customer insights, optimize campaigns, improve customer experience.
- 04 IT & technology professionals who wish to expand their skills, improve problem-solving, automate routine tasks, and boost their careers.
- 05 Professionals from all sectors seeking to deepen their understanding of AI—its history, transformative impact, and practical applications in today’s business world.
WHAT OUR PARTICIPANTS SAY
EARLY REGISTRATION BENEFITS
SAVE 15%
NEW PROGRAM FEE
SAVE 10%
NEW PROGRAM FEE
SAVE 5%
NEW PROGRAM FEE
GROUP DEALS
Tuition reductions for groups are available upon consultation with an advisor.
COURSE HIGHLIGHTS
- 01 Master AI strategies to drive innovation, boost performance, and transform your organization.
- 02 Develop predictive models and actionable strategies to be a pioneer in the AI-driven business world.
- 03 Assess case studies on AI complexities to understand AI's strengths and limitations.
- 04 Apply a practical understanding of Large Language Models (LLMs) to optimize data processing.
- 05 Explore AI's evolution, global dynamics, and ethical frameworks for responsible AI integration.
- 06 Differentiate between how to apply AI and Emotional Intelligence (EI) to strengthen AI adoption.
COURSE CONTENT
Module 1: AI Fundamentals
Explore the evolving AI landscape—including machine learning—to strategically apply techniques that drive impact within your organization.
- Introduction to AI
- History of AI Breakthroughs
- What Are the Current Capabilities of AI?
- Large Language Models (LLMs)
- Strategic Applications of AI
- AI Readiness. How to Prepare Businesses for the Future
Module 2: AI Economics and Strategy
Examine how AI is reshaping competitive dynamics and creating value, evaluate key frameworks, and apply these insights to your organization.
- AI's Economic Impact: Transforming Industries and Markets
- Case Studies on AI Adoption and Market Expansion: Open AI, Google, Microsoft, and Moderna
- Strategy and Advice for the C-Suite
- Overcoming Organizational Inertia
- The Learning Curve Effect
- Accelerating Innovation: The Data Network and Flywheel Effects
Module 3: AI Creativity and Learning
Integrate generative AI tools into your human creativity strategy to fuel growth, drive innovation, and elevate brand marketing potential.
- Generative AI Tools
- How Is AI Being Used in Creative Industries?
- How Can We Augment Human Creativity?
- How Can We Use AI to Improve Product Design and Innovation?
- How Can AI be Used in Brand Management and Marketing?
- Case Studies on AI-Driven Branding Campaigns
Module 4: AI Automation and Augmentation
Ignite AI-powered augmentation and automation to boost productivity and re-architect roles across your team and for future workforce needs.
- AI’s Automation Capabilities
- Case Studies on AI Tools
- AI Augmentation and Automation
- AI- Driven Decision Support Systems
- The Impact of Generative AI on Work
- Strategies for Re-Architecting Jobs
Module 5: AI Leadership and Algorithmic Management
Apply ethical and effective algorithmic management to enhance decision-making, build trust, and strengthen data insights through AI.
- What Is Algorithmic Management?
- Case Study: Uber
- Why Should Traditional Businesses Consider Algorithmic Management?
- How Can You Design Algorithmic Management Systems?
- How Does It Feel to Be Managed by an Algorithm?
- How Can You Use Algorithmic Management Competently and Ethically?
Module 6: Building a Data-Driven AI Organization
Scale AI strategically to fuel transformation, spark innovation, navigate challenges, track emerging trends, and gain a competitive edge.
- Digital Transformation
- Frameworks for AI Adoption Maturity
- The Growth Mindset
- Strategies for Democratizing Data
- Scaling AI
- Emerging Trends and Future Directions
Module 7: Responsible, Trustworthy and Sustainable AI
Implement ethical AI frameworks to build responsible, trustworthy, sustainable systems that support DEI and ESG requirements.
- Introduction to Ethical AI Frameworks
- Implementing Ethical AI Frameworks
- AI Ethics Leadership
- AI Orchestration
- Business of AI
- Ethical AI Applications
Module 8: Emotional Intelligence (EI) and Artificial Intelligence (AI)
Transform AI adoption with emotional intelligence—lead with empathy, ease AI anxiety, and drive meaningful organizational change.
- What Is Emotional Intelligence?
- Why Does a Leader’s EI Matter for AI Adoption?
- AI Anxiety
- How Can Leaders Drive AI Adoption?
- Case Study—Leading with Emotional Intelligence
NEXT STEPS...
MEET THE FACULTY
Dr. Marie Dasborough, PhD
Dr. Marie Dasborough, PhD
Dr. Marie T. Dasborough is a professor at the University of Miami’s Herbert Business School, known for her expertise in leadership, emotional intelligence, and organizational behavior. Her research focuses on the role of emotions in workplace dynamics, exploring how emotional intelligence influences leadership effectiveness, ethical behavior, and employee well-being. Dr. Dasborough’s work has advanced understanding in these areas, contributing valuable insights into the connections between emotions, leadership, and team performance.
An award-winning educator, Dr. Dasborough is recognized for her innovative teaching and mentorship. Her engaging approach not only impacts her students but also enriches academic and professional communities. She frequently presents her research at prominent conferences and collaborates on projects that support positive workplace culture and effective leadership practices.
A dedicated contributor to her field, Dr. Dasborough remains active in academic and professional circles, working closely with organizations and scholars to shape best practices in leadership and workplace psychology. Her work continues to inform strategies for building emotionally intelligent, ethical leaders who foster supportive work environments.
Dr. Ingrid Vasiliu-Feltes
Dr. Ingrid Vasiliu-Feltes
Dr. Ingrid Vasiliu-Feltes is a visionary leader operating at the intersection of academia, business, government and not-for-profit sectors, recognized globally for her deep tech diplomacy and digital ethics efforts.
With over two decades of executive experience, she has held numerous high-impact leadership roles and has extensive complex system integration expertise, driving the development of responsible, inclusive, diverse, sustainable AI, blockchain and other deep tech innovation ecosystems at a regional, national or international level.
Her unique background positions her as a thought leader on how emerging or frontier technologies are posing unique ethical challenges and are reshaping law, regulatory frameworks, corporate governance, risk management, compliance and enterprise digital strategy.
She is an alumna of MIT, Harvard, Stanford, Columbia University, and University of Miami's Herbert Business School.
She is a Lean Six Sigma Master Black Belt, holding executive certifications in AI, Blockchain, Finance, Mediation, Tech Diplomacy, Human Rights, and Ethics.
She has served as an expert advisor to numerous Fortune 100 and 500 companies, US DOD, IEEE, NIST, and EU, UN or G20-affiliated organizations, guiding them on strategic decisions around digital transformation, digital risk governance, digital trust, and digital cyber-ethics orchestration.
Dr. Robert Plant, PhD
Dr. Robert Plant, PhD
Dr. Robert Plant’s is an associate professor and the chair of the Department of Business Technology at the Miami Herbert Business School and director of the Intelligent Computer Systems Research Institute. Dr. Plant’s current research focuses on labor economics and the ways in which AI technology is impacting the workforce.
Dr. Plant has written for The World Today, a publication by the renowned think tank Chatham House, as well as the China People’s Daily and Financial Times. Additionally, he is a regular contributor to the Wall Street Journal online in its Leadership Expert section, Forbes, NPR, the New York Times, Time Magazine, and Money Talk Radio. Dr. Plant is also a recognized authority on technology issues and frequently writes for the Harvard Business Review.
Dr. Plant earned his PhD in computer science, specializing in artificial intelligence, from the University of Liverpool in England. Prior to this, he pursued his studies in computation at Wadham College, Oxford University.
Has held visiting teaching and research positions at Templeton College, Oxford University, England; Universidad Gabriela Mistral, Santiago, Chile; and Wuhan University, P.R. China.
Dr. Robert Gregory, PhD
Dr. Robert Gregory, PhD
Dr. Robert Gregory's research focuses on novel phenomena related to digital innovation and the transformation of incumbent firms in the context of digital business strategy. His research has appeared in MIS Quarterly, Information Systems Research, Academy of Management Review, and MIT Sloan Management Review, among many others.
He has won multiple awards, including Best Reviewer Award from Information Systems Research in 2017 and MIS Quarterly in 2021, as well as the prestigious Early Career Award from the Association for Information Systems in 2016. He serves as an associate editor for Information Systems Research and senior editor for the Journal of the Association for Information Systems. He is also a founding member and outgoing president of the AIS Special Interest Group on Digital Innovation, Transformation, and Entrepreneurship.
Dr. Gregory joined Miami Herbert Business School in June 2021. Previously, he was a professor of product and project management, as well as digital transformation in the executive education program at the University of Virginia's McIntire School of Commerce. Prior to this, he was an assistant professor of information systems at IESE Business School, Spain, where he taught digital innovation and transformation across the MBA and international executive levels.
ENROLLMENT PROCESS
01
Complete the form on the registration page.
02
Pay the tuition fee through our secure gateway.
03
Receive a welcome email with your credentials for the virtual campus.
04
Gain access to the course.
OUR FLEXIBLE PAYMENT OPTIONS
EARLY REGISTRATION BENEFIT
Secure your place now with a special time-limited tuition benefit.
INSTALLMENTS
Flexible payment options available. Schedule a call with our program advisors to learn more.
GROUP DEALS
Tuition benefits for groups are available upon consultation with an advisor.
FRECUENTLY ASKED QUESTIONS
01 What is the Miami Herbert approach to online learning?
Miami Herbert Business School delivers its courses through one of the world’s most innovative, technology-driven e-learning platforms to provide participants with a collaborative and engaging format to ensure an enriching learning experience.
02 How will I interact with other program participants?
03 What evaluation criteria will you apply for me to successfully complete the program?
To ensure your successful completion of the program, we will evaluate your progress based on the following criteria:
- Submit assignments and participate in discussion forums.
- Take regular self-assessment tests.
- Solve individual case studies that simulate real-world scenarios.
- Maintain an average score of at least 80% for each module.
04 Why take an online course with Miami Herbert Business School?
Miami Herbert Business School's online courses provide a flexible learning experience, enabling you to gain practical, real-world insights from renowned faculty while managing your professional and personal commitments. Apply what you learn directly to your career for immediate impact.
05 What is the enrollment process?
06 What is the difference between faculty-led webinars and sessions with the teaching assistant?
07 What is the difference between Live Online Courses, Online Courses and Blended Programs?
Live Online Courses are three-week programs that allow participants to engage in real-time sessions with Miami instructors.
Online Courses are eight-week programs that combine e-learning and Live Online sessions for maximum advantage.
Blended Programs are eight-month executive education experiences designed exclusively for leaders and C-suite executives, combining online and on-campus learning to provide advanced skills, meticulous theory-based methodologies, and foster valuable networking opportunities.
